Celebrities

The reliance celebrities have on social, digital and mobile media in the current day is ever expanding, and will only continue to rise. What used to simply only be the paparazzi and newspapers projecting various celebrities images is now indeed only a stepping stone in relation to the image that they desire to project to the wider public.

Various media outlets such as Facebook, Twitter, Instagram, and YouTube to simply name a few, now enable celebrities to project and become much more active in the way of social media and their image online.

In regards to the specular metaphor celebrities are constantly worrying about how they are perceived in the public eye, whether it be what they wear, how they act or how they are viewed in general these are permanent factors especially in celebrities eyes. 

This has changed the way many celebrities act and think, as with the use of social media they can now partially control part of their persona that is perceived by the public. With globalisation and the media in the current day, adapting to new forms of technology is a must, in order to keep up in regards to the specular world. This enables them to try keep on top of factors like damage control, rumors, and other information released to the public that they may not see in their best interests. With the ability to access digital, social and mobile media almost anywhere and at anytime these days, this really does work in the best interests of many celebrities, and just proves how important it is for them to change in the response of various media outlets.